Saturday, 21 March 2026

The Bona Bona Platinum Auction has grown in stature as one of South Africa’s premier wildlife events. Usually hosted annually in late March, it brings together breeders, buyers, guest sellers and families from across the country. The auction is more than a sale. It is a festival of genetics, conservation and community. The weekend includes hospitality, activities and networking opportunities, anchored by the main event on Saturday morning. For many in the industry, the Bona Bona Platinum Auction is a must-attend occasion, where world-class lots and meaningful partnerships come together, all rooted in family values, friendship, laughter, love and a celebration of life and nature’s many pleasures.

When and where
The Platinum Auction takes place at our well-equipped Bona Bona Wildlife Centre on the N12 between Klerksdorp and Wolmaransstad. Saturday, 21 March 2026 at 11:00 marks the start of the sale, with hospitality extending across the weekend. The location offers easy access and a professional setting for serious buyers, including a magnificent airstrip.

Weekend experience
Families and breeders enjoy more than an auction. The weekend includes family time, social events, meals and accommodation at Bona Bona Game Lodge and surrounds. Guests meet like-minded friends who share a passion for wildlife. From Friday arrivals to Sunday departures, the Platinum Auction Festival is a highlight of the calendar, offering value, connection and celebration of the industry.

What to expect

• Elite lots across sable, buffalo, wildebeest, eland oryx and many more species
• Guest sellers with proven herds
• Charity lots supporting schools and local goodwill efforts from the community
• Transparent data and DNA records
• Hospitality and professional auctioneering